Meet Your Agents
New-to-World Growth, Disciplined
Mason
Consumer & Culture Intelligence
Spots emerging behaviors and unmet needs early—synthesizing insights, trends, social, and search into clear opportunity signals, with a hard filter for what’s real versus what’s hype.
Harper
Opportunity Framing & Innovation Briefs
Converts messy insight into clean innovation briefs—target consumer, occasion, job-to-be-done, guardrails, and success criteria—so ideation stays focused and strategically aligned.
Owen
Concept Ideation & Positioning
Generates breakthrough-ready concepts with tight positioning—value props, reasons-to-believe, naming directions, and concept copy that’s built for testing and retailer-ready storytelling.
Lena
Concept Testing & Learning Loops
Designs fast concept tests, simulates early feedback, and benchmarks appeal, uniqueness, and credibility—then recommends iterate, kill, or advance with clear “why” and next steps.
Felix
Stage-Gate & Portfolio Discipline
Runs innovation governance—stage-gate readiness, scoring, pipeline health, and tradeoffs—so resources go to the best bets and weak concepts die early instead of draining time.
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1-866-427-4776
info@CPGPro.ai