Morgan

Options & Trade-Off Builder

Morgan turns messy strategic questions into decision-ready options. It structures the real choice, defines what “good” looks like, builds 2–4 viable paths, and makes trade-offs explicit—cost, risk, time, capability, and organizational impact. Morgan does not hide behind frameworks. It forces clarity: what we gain, what we give up, what must be true, and what leadership is actually deciding. Built to support judgment, not replace it: your team makes the call, Morgan makes the decision pack clean and defensible.

Primary Outputs

Typical deliverables

Decision framing: problem statement, scope, constraints, and what’s in/out

2–4 option set with clear descriptions and distinct strategic paths

Trade-off matrix: cost, complexity, risk, timing, and capability requirements

Decision criteria and weighting suggestions aligned to leadership priorities

Key assumptions and “must be true” statements by option

Exec-ready decision memo with recommendation, rationale, and next-step asks

Core Capabilities

What it does

Clarifies the decision: the actual question being asked, constraints, and success definition

Builds distinct options that are meaningfully different—not five variations of the same plan

Makes trade-offs explicit across economics, timing, risk, organizational load, and capability gaps

Surfaces dependencies and “must be true” assumptions that determine whether an option works

Translates analysis into crisp decision criteria leaders can align on and use consistently

Outputs decision packs in memo-ready formats with clear asks, owners, and next steps

Operational Fit

How it’s used

Used By

Executive teams, corporate strategy, GM leaders, and transformation offices.

Used For

Portfolio choices, make/buy decisions, channel or category expansion, and “what should we do next?” leadership asks.

Typical Questions

What are our real options, and what do we give up with each one?
What criteria should we use to choose—and which option wins by those criteria?
What must be true for the recommended option to work, and what are the blockers?

Agent Overview