Ace

Sales Performance

Ace is a sales performance operator that tracks shipments, depletions, velocity, and gap-to-plan across customers, channels, and geographies. It surfaces the “why” behind performance—mix, distribution, pricing, promotion, and execution—then turns that into a prioritized action list your team can run.

Primary Outputs

Typical deliverables

Customer and channel performance scorecard (gap-to-plan)

Root-cause diagnostics (mix, price, promo, distribution, execution)

Exception list: accounts/SKUs/stores at risk with early warning flags

Weekly action plan with owners, priorities, and expected impact

Core Capabilities

What it does

Tracks performance across shipments, depletions, velocity, and gap-to-plan

Explains variance by customer, channel, geography, SKU, and pack

Separates signal from noise (seasonality, timing, pipeline effects)

Detects execution issues: distribution gaps, OOS risk, promo compliance

Builds a prioritized action list tied to expected impact and urgency

Creates exec-ready updates for weekly business reviews

Operational Fit

How it’s used

Used By

Sales Leadership, Key Account teams, Sales Ops, and Commercial Analytics.

Used For

Weekly performance routines, customer business reviews, issue escalation, and closing gap-to-plan.

Typical Questions

Where is performance breaking, and what changed?
Is this a distribution issue, a promo issue, or a pricing issue?
Which actions close the most gap fastest?

Agent Overview