Anchor

Core Narrative & Message Control

Anchor defines the company’s message system—core narrative, approved language, and audience-specific positioning—so communications stay consistent, on-strategy, and defensible. It prevents “freelance” messaging by keeping internal comms, PR, and investor language aligned to the same source of truth.

Primary Outputs

Typical deliverables

Core narrative brief with approved language

Key message framework by audience and channel

Executive talking points and Q&A blocks

Do / Don’t language guardrails and risk flags

Core Capabilities

What it does

Defines the core narrative and message pillars

Creates approved language libraries and “safe phrasing”

Builds audience-specific positioning (employees, media, investors)

Maintains message consistency across channels and authors

Flags risky claims, ambiguity, and “over-promise” language

Generates executive-ready talk tracks and Q&A blocks

Operational Fit

How it’s used

Used By

Corporate Communications, HR Comms, PR teams, IR partners, and Executive leadership.

Used For

Narrative resets, announcements, leadership comms, crisis prep, and keeping messaging aligned across audiences.

Typical Questions

What is our “one sentence” story right now?
What can we say publicly vs. internally?
Where are teams drifting off-message?

Agent Overview