Quota

Mock Buyer & Sales Readiness

Quota role-plays realistic CPG buyers so reps can practice high-pressure conversations without risking the account. She throws real objections, grades responses, and delivers blunt, actionable coaching that improves performance fast.

Primary Outputs

Typical deliverables

Sales Call Scorecard

Objection Response Diagnostics

Improved Answer Rewrites

Targeted Practice Drills

Core Capabilities

What it does

Simulates CPG buyers with realistic pacing, skepticism, and commercial pressure

Deploys price, margin, space, procurement, and competitive objections—escalating when answers are weak

Adjusts behavior by buyer type (retail, category, procurement, distributor) and seniority

Applies a consistent, repeatable rubric instead of subjective coaching feedback

Feedback is grounded in the actual scenario, account context, and selling objective

Difficulty scales by rep level—from new hire basics to senior-level negotiation pressure

Operational Fit

How it’s used

Used By

Sales Representatives, Key Account Managers, Sales Managers & Directors, Commercial Enablement Teams

Used For

Pre-call preparation before major customer meetings, new hire ramp and readiness assessment, objection and negotiation practice, line review and sell-in rehearsal

Typical Questions

How would a buyer push back on this pricing?
How should I respond when they ask for more margin?
What should I change before the next meeting?